Business Plan | Avenue North Realty

LET'S GET STARTED

Take it to the next level

This plan walks you through one step at a time: a look back at this year, your goals, the math behind them, and the actions that get you there. It takes about 30 minutes. You can stop any time and come back on this device; your answers are saved.

Full name

Year this plan is for

Please enter your full name to continue.

STEP 1

2026 in review

Start with an honest look at this year. These numbers are the starting point for every goal in this plan.

Gross commission (GCI)Your total commission before the split

Net income after expenses

Total sales volumeThe total value of all homes you sold

Total business expenses

Average sale price

List-to-sale price ratioWhat your listings sold for compared to the asking price

Deals you closed

An "end" is one side of a deal: helping a buyer or a seller.

Listing ends

Buyer ends

Leases

Commercial

I'm a new agent, or I didn't close a deal in 2026

Total ends closed: 0

People you met with about hiring you

How many of them hired you

STEP 2

Reflect on 2026

A few honest sentences for each is plenty.

What was your goal for 2026? Did you reach it? What was your #1 lead source?Where most of your clients and commission came from What did you do very well? Where did you fall short? Rate your year from 1 to 10

STEP 3

Your Four W's

Your Why, Work, Wall and Win keep you driven, focused and accountable.

Why: what gets you up every day, even in a slow month? Work: what can you start doing now to grow your business? Wall: what fear or habit has held you back, and how will you get past it? Win: what are you working toward in the long run?

STEP 4

Your 2027 goal and the math behind it

Start with the money you want to take home. The page works backwards to the commission, deals and conversations it takes. The numbers start at Avenue North's standard plan and typical rates; change any of them to your own.

Take-home pay you want for the yearWhat you want to live on, after taxes, savings and business costs

Your averages

Average sale price

Commission rate per end (%)

Your brokerage plan

Your share after the split (%)

Monthly fee

Fee per deal

Your rates

If you tracked your 2026 numbers, use your own. These are a common starting point, not a target.

Signed clients who go on to close (%)

Appointments that sign with you (%)

Conversations that become appointments (%)

Weeks you work in a year

STEP 5

Reality check: is your goal realistic?

This compares your goal with what you did in 2026. The bigger the jump, the more your business needs to change.

What will you add to your business?

Tick only what you will really do. Your chances update as you go.

My realistic goal (ends)

My stretch goal (ends)

STEP 6

Where your deals will come from

Decide how many of your 2027 deals will come from each source. The total should match the deals your goal needs.

Lead source	2026 ends	2027 ends	What I'll do each week	Monthly budget

Your database

Your database is your most valuable business asset. Calls, notes, home anniversary cards and market updates all count as touches. Email and text marketing need permission under Canada's anti-spam law (CASL).

Contacts in my database today

Contacts by the end of 2027

Touches a year for each past client

Your model week

Agents who hit their goals protect their prospecting time. Block it first, then fit everything else around it.

Hours of prospecting per week

When will you prospect?e.g. weekdays 9:00 to 11:00

STEP 7

Managing your money

Your commission comes with HST added and no income tax taken off, so part of every cheque isn't really yours. Split every cheque this way:

HSTOwn savings account. It belongs to the government.

40%Income tax, in its own account

10%Back into your business

5%Emergency fund

45%Your pay

Don't let the take-home number scare you. The 40% tax set-aside is deliberately cautious, and most agents won't owe that much. Whatever is left in your tax account once CRA is paid comes back to you as a year-end bonus. Many agents pay CRA four times a year: March 15, June 15, September 15 and December 15. Check the details with your accountant.

Your 2027 expense budget

The total should fit inside the 10% you set aside from each cheque. Brokerage fees aren't listed because the goal math already covers them.

Expense	2026 actual	2027 budget

STEP 8

Professional and personal growth

Continuing education: when is yours due, and what will you take? Designations or training you'll pursueFor example ASA, ABR, a commercial or new home course, or a negotiation course Health and wellness goal Family and personal goalsTime off, vacations, milestones What you'll do with your year-end bonus

STEP 9

What Avenue North provides

You're not building your business alone. Here's what you can lean on.

Coaching and trainingCoaching and mentorship to help you grow your business all year.

Marketing supportLean on us for advice on marketing your listings and your brand.

Technology and toolsAll the tools you need to run your business, with a strong focus on AI. Coming soon: an all-in-one CRM, CMA and open house tool.

24/7 supportRound-the-clock support whenever you need help with a deal or your business.

Which of these will you use most?

STEP 10

Taking action

A plan only works if the first 90 days start strong.

Priority 1

Priority 2

Priority 3

What I'll do in the first 30 days

January

February

March

My accountability partner

How often we'll check in

Q1 check-in

Q2 check-in

Q3 check-in

Q4 check-in

I have reviewed this plan and commit to the goals and activities in it.

YOU DID IT

Your plan is ready,

Most agents never write their goals down. You just did, and you know exactly what it takes. Now the work is simple: protect your prospecting time, talk to your conversations every week, and check in with your accountability partner. Small, steady actions add up to a big year.

Figures are planning estimates, not tax or financial advice. Confirm tax set-asides, HST and instalments with your accountant.